WOM Marketing

Brand Advocates, Brand's Community, Customer Marketing, Success Stories, WOM Marketing

Success Stories: Savorly – How to create brand awareness?

Savorly is a platform for homemade food with delivery. It is an app that works with people who, from home, are looking to start their own business by cooking homemade meals. With this approach, Savorly needs to reinforce the difference versus other competitors. In this context, how to make a difference, how to create brand awareness? With the pandemic and

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Brand Advocates, Brand's Community, Brands, Customer Marketing, Success Stories, WOM Marketing

Success Stories: Deporprivé turns Customers into Brand Ambassadors

Deporprivé is a platform for flash sales of sporting goods. It is an outlet of all kinds of clothing for athletes that today works with more than 260 different brands and has been growing gradually in the online sales market. With social media firmly grasping its way into everyone’s everyday life, Deporprivé saw the opportunity to approach some of the

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Brand Advocates, Brand's Community, Community Approach, Customer Marketing, Influencer Marketing, Micro Influencers, Social Marketing, Success Stories, WOM Marketing

Success Stories: How California Pizza Kitchen managed to increase sales by 76%

California Pizza Kitchen (CPK) is an internationally recognized restaurant chain. From a legendary pizza in California to a global brand in more than 11 countries. Its introduction to Mexico was 13 years ago and has shown great dynamics in recent years. Their online strategy was focused on traditional digital marketing but an alternative was needed. Something different, that would improve

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