Micro Influencers

Creators, Influencer Marketing, Micro Influencers, News, Uncategorized

[2022 update] 7 influencer marketing trends for brands

Influencer marketing trends: In 2020 and 2021 the world has experienced a breakthrough in digitization. This means that marketing and public relations had to adapt and accompany this trend. Influencer marketing content gained special relevance, with 93% of brands claiming to use this type of strategy. It is expected to become a $15 billion dollar industry by 2022 and so

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Brands, Community Approach, Customer Marketing, Influencer Marketing, Micro Influencers, Social Marketing

Social Media Marketing Ideas #3: Contests, Raffles & Giveaways Ideas

Giveaways are limited-time promotions in which brands promise to give away a product or service to one (or more) entrants according to a specified set of contest criteria. If there’s one thing that brands and customers love, it’s giveaways and social media contests. Branded competitions, or raffles – no matter which form they take, giveaways carry a certain value both

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Brand Advocates, Brand's Community, Collaborations, Community Approach, Customer Marketing, Influencer Marketing, Micro Influencers, Social Marketing, Success Stories

Success Stories: How Airbnb grew their organic web traffic by 321%

Airbnb is a marketplace for publishing, advertising and booking online accommodations and experiences in more than 190 countries. It is already one of the most valuable brands in the world, particularly in the hospitality sector, and used VoxFeed as a tool to achieve some of that growth. The online strategy included promoting the launch of experiences on the platform, based

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Brand Advocates, Brand's Community, Community Approach, Customer Marketing, Micro Influencers, Social Marketing, Success Stories

Success Stories: How EF English reduced their CAC by 40%

Founded in 1996, EF English Live has been at the forefront of english language learning for more than two decades. It was the first platform with a 24-hour online English course and teacher-led classes. Today, it is the world’s largest online English language school, backed by a world-class team of academics and technical experts. The online strategy involved acquiring leads

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Brand Advocates, Brand's Community, Community Approach, Customer Marketing, Influencer Marketing, Micro Influencers, Social Marketing, Success Stories, WOM Marketing

Success Stories: How California Pizza Kitchen managed to increase sales by 76%

California Pizza Kitchen (CPK) is an internationally recognized restaurant chain. From a legendary pizza in California to a global brand in more than 11 countries. Its introduction to Mexico was 13 years ago and has shown great dynamics in recent years. Their online strategy was focused on traditional digital marketing but an alternative was needed. Something different, that would improve

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Brand Advocates, Brands, Collaborations, Influencer Marketing, Micro Influencers, Social Marketing, Success Stories

Success Stories: Arista Records and how VoxFeed reduced their costs on TikTok Campaigns

Arista Records is an American record label owned by Sony Music Entertainment, originally founded in 1974. It was the home to some of the most iconic names in the industry including Whitney Houston and Aretha Franklin. Here’s how they’ve launched TikTok campaigns with VoxFeed. With a strong mix of established and new talent, Arista is a label to reckon with. Its approach is simple:

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Creators, Influencer Marketing, Micro Influencers, Social Marketing

How to make money using your social media influence

The term “influencer” is nothing new. If you’re reading this article, you can probably identify dozens of influencers, or may even be one yourself (and you still don’t know it)! “Influence” is increasingly confused with the number of followers. The reality is that the influence does not depend on the size of the network audience (more statistics in our blog

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Brand Advocates, Brands, Collaborations, Customer Marketing, Influencer Marketing, Micro Influencers, Social Marketing

Why your brand needs to partner with micro and nano influencers

Rethink your influencer marketing budget and strategy The global pandemic is causing businesses worldwide to rethink their advertising and marketing budgets and prioritize campaigns that will deliver the biggest bang for the buck. At VoxFeed, we believe that the most cash-efficient mechanism to drive actual buying behavior is through the creation and careful cultivation of brand advocacy communities. You can read

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