Brands, General, Social Marketing

How To Work With Music Influencers And Song Promoters On Instagram And TikTok

One of the most reliable ways to grow your following on social media and get your audios to go viral is by working with music influencers and song promoters on Instagram and TikTok. Music influencers, micro influencers, song promoters or even regular people can be found on VoxFeed.

If you want to get your music career off the ground, there’s no better way to do it than by working with music influencers and song promoters on social media. By teaming up with these popular users, you can reach a much wider audience and get your music in front of new potential fans.

But how do you go about working with music influencers and song promoters? In this blog post, we’ll give you some tips on how to find and approach them, so you can start collaborating and getting your music out there.

What is the Role of Music Influencers and Song Promoters?

When it comes to promoting your music, there are a lot of different options available – but one that is increasing in popularity is working with music influencers and song promoters on social media platforms like Instagram and TikTok.

There are a few reasons why this can be an effective strategy. First, influencers have built-up followings of engaged fans who are interested in what they have to say – so if they recommend your music, there’s a good chance their followers will check it out.

Second, many influencers also have a strong presence on other social media platforms, so they can help promote your music to a wider audience. And finally, working with an influencer can help add some credibility to your music – if someone with a large following recommends your song, it must be good, right?

Making your songs viral

The easiest way to promote your music and go viral on Instagram (Reels) and TikTok is to have as many people as you can using your audios. TikTok’s algorithm doesn’t depend on the follower count or influencers. The way TikTok identifies viral content, is by the volume of people that post a song or a specific subject.

These are great news for you to make your music trend, as you can invite your fans to use your audios in their TikTok videos. If you’re just starting and still don’t have many fans, you can broadcast your music to non-influencers on TikTok. VoxFeed helps you with that.

Non-influencer accounts are typically more interested in the music than the marketing. Additionally, TikTok is fast, easy, and affordable to use – perfect for short music campaigns that need high engagement.

Learn how to make your songs a TikTok Trend

How to find music influencers and song promoters

There are a few ways to find music influencers and song promoters on Instagram and TikTok. One way is to use hashtags. For example, if you search #musicinfluencer or #songpromoter on either platform, you will get a variety of results that you can then further explore.

Another way to find music influencers and song promoters is by using the Explore page on both platforms. On Instagram, the Explore page is accessible by clicking on the magnifying glass icon at the bottom of the app. Once you’re on the Explore page, you can type in keywords like “music” or “songs” to find relevant content. On TikTok, the Explore page can be accessed by clicking on the Discover tab at the bottom of the app. You can also use keywords to find relevant content on TikTok’s Explore page.

If you want to get more specific with your search for music influencers and song promoters, you can also use VoxFeed. VoxFeed allows you to search for specific profiles and then filter your results by location, social media platform, follower count, etc. This can be helpful if you want to target a specific group of people with your music promotion efforts.


If you’re looking to work with music influencers and song promoters on Instagram and TikTok, the best thing you can do is research for profiles and find the ones that fit your style. See what kind of content they typically post, what their audience is like, and whether or not they would be a good fit for your music. Once you’ve found a few potential partners, you can launch a music marketing campaign. Be sure to have a solid plan in place before you start reaching out, so that you can make the most of your partnerships.