Airbnb is a marketplace for publishing, advertising and booking online accommodations and experiences in more than 190 countries. It is already one of the most valuable brands in the world, particularly in the hospitality sector, and used VoxFeed as a tool to achieve some of that growth. The online strategy included promoting the launch of experiences on the platform, based
Read moreFounded in 1996, EF English Live has been at the forefront of english language learning for more than two decades. It was the first platform with a 24-hour online English course and teacher-led classes. Today, it is the world’s largest online English language school, backed by a world-class team of academics and technical experts. The online strategy involved acquiring leads
Read moreCalifornia Pizza Kitchen (CPK) is an internationally recognized restaurant chain. From a legendary pizza in California to a global brand in more than 11 countries. Its introduction to Mexico was 13 years ago and has shown great dynamics in recent years. Their online strategy was focused on traditional digital marketing but an alternative was needed. Something different, that would improve
Read moreArista Records is an American record label owned by Sony Music Entertainment, originally founded in 1974. It was the home to some of the most iconic names in the industry including Whitney Houston and Aretha Franklin. Here’s how they’ve launched TikTok campaigns with VoxFeed. With a strong mix of established and new talent, Arista is a label to reckon with. Its approach is simple:
Read moreThe term “influencer” is nothing new. If you’re reading this article, you can probably identify dozens of influencers, or may even be one yourself (and you still don’t know it)! “Influence” is increasingly confused with the number of followers. The reality is that the influence does not depend on the size of the network audience (more statistics in our blog
Read moreRethink your influencer marketing budget and strategy The global pandemic is causing businesses worldwide to rethink their advertising and marketing budgets and prioritize campaigns that will deliver the biggest bang for the buck. At VoxFeed, we believe that the most cash-efficient mechanism to drive actual buying behavior is through the creation and careful cultivation of brand advocacy communities. You can read
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