Technology platform, VoxFeed, allows brands to manage TikTok influencer marketing campaigns VoxFeed is pleased to announce the launch of its newest feature: TikTok campaigns. Now, brands and influencers can use VoxFeed to collaborate on marketing campaigns on TikTok. VoxFeed provides marketers and advertisers a one-stop-shop to manage TikTok influencer marketing campaigns. Using VoxFeed, marketers can identify, onboard, and manage TikTok
Read moreThere is no doubt that the current pandemic has affected every area of our lives. If you are a content creator, surely you have had to adapt to this new reality. Although several sectors have been affected by confinement, adapting to the new reality as an influencer is possible provided it is done with great care. In this article, I
Read moreThe term “influencer” is nothing new. If you’re reading this article, you can probably identify dozens of influencers, or may even be one yourself (and you still don’t know it)! “Influence” is increasingly confused with the number of followers. The reality is that the influence does not depend on the size of the network audience (more statistics in our blog
Read moreWith the quarantine, many of us went from being out in the street to being stuck at home, virtually overnight. Our physical connections have largely transformed to digital relationships. It’s no surprise, then, that there’s been a considerable increase in the time we spend in front of a computer or cell phone screen. Impact of COVID-19 on our social media
Read more Brand Advocates, Brands, Collaborations, Customer Marketing, Influencer Marketing, Micro Influencers, Social Marketing
Rethink your influencer marketing budget and strategy The global pandemic is causing businesses worldwide to rethink their advertising and marketing budgets and prioritize campaigns that will deliver the biggest bang for the buck. At VoxFeed, we believe that the most cash-efficient mechanism to drive actual buying behavior is through the creation and careful cultivation of brand advocacy communities. You can read
Read moreInfluencer marketing campaigns have become one of the latest trends in marketing in recent years, and for a good reason: In 2018, 81% of marketers reported that using influencer marketing was an effective strategy. Many marketers are already working with or considering working with influencers. So it is worth delving into what some of the challenges of these collaborations are.
Read more“A brand is no longer what we tell the consumer it is- it is what consumers tell each other it is” Scott Cook CEO de Intuit y director de eBay y Procter & Gamble. The origins of Influencer Marketing When you hear about influencer marketing, you assume that it’s a relatively recent phenomenon that started with social media, right? Well, actually,
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